A freelance copywriter is not only an advertising wordsmith, but an expert in persuading on paper.

Heads of marketing departments, entrepreneurs and website owners all hire freelance copywriters to speak the language of their target demographic effectively.

Although the approach to communicating a marketing message is the same, no two copywriters are alike. From writing white papers and blog content to SEO writing and advertorials here are 5 steps you should take when hiring a freelance copywriter. Read the rest of this entry »

As a beginning freelance writer, have you said the following words to yourself?

“I’m just a new writer, so I only need a few business cards, a yahoo email address and a brochure that I printed at home to market my services.”

My response to your freelance marketing declaration, (if you are looking to charge at least 50 to 75 dollars an hour for your writing ) is…

Wrong Thinking.

Wrong Strategy.

Yields.

Wrong. Results. Read the rest of this entry »