An amazing customer testimonial is better than 3,000 words of persuasive copy and a money back guarantee.

The client testimonial, from an enthusiastic existing customer, assures prospective clients that you are qualified, professional and aim to solve their most pressing business problems.

Learn how to use customer testimonials to gain customer loyalty, collect solid feedback and increase your client’s overall satisfaction. Read the rest of this entry »

Thinking about quitting your day job to become a freelance writer?

The transition from full-time employee to freelance entrepreneur requires the mastery of 5 distinct tasks: planning, marketing, cash flow management, client retention and an effective pricing strategy.

But before you put in your two-week notice and wave goodbye to your old 9 to 5, here are 5 things every future freelance writer should know to successfully transition themselves from employee to freelance entrepreneur. Read the rest of this entry »